Mercedes-Benz Optimistic Model Estate Practice in Indonesia

No longer do the people of Indonesia will be shaken by the presence of the latest Mercedes-Benz models Estate. Be proud of us for people who have been dreaming of the best cars from Mercedes.Dihadirkannya C-Class Estate models by Mercedes-Benz Indonesia (MBI) is a pretty bold step. MBI alone assess this segment does not contribute a large enough market, because the designs are still difficult to accept Indonesian consumers.

Whereas models of this kind as disclosed Kariyanto Hardjosoemarto as the Deputy Director of Sales Operations Mercedes-Benz Passenger Cars Mercedes-Benz Indonesia (MBI) is very popular abroad. Because it offers performance and a feeling of driving a typical sedan combined cabin spaciousness and greater luggage capacity.

"Maybe because stylenya, consumers are accustomed to the concept of a sedan. But actually there is also a separate consumers who like the type Estate. Essentially we want to complete our line of C-Class which contributes a large enough volume," said Kariyanto.

Therefore, Kariyanto said that it did not set a target for this model. However, keep doing a variety of comprehensive steps will the model be acceptable to consumers well. The step is meant Kariyanto ie, approaching these products to consumers through the provision of a test drive.

"Boostnya by persuading consumers feel directly through a test drive. Consumers must be felt immediately, if you just look at the pictures of their little faith," he explained

That is all and thank you