Audi and Lexus are the two premium brands marketed in Gaikindo Indonesia International Auto Show in ICE, BSD CIty. The models are marketed average precious miiaran rupiah. Demand is segmented for the elite who want technology and super comfort.

For devotees, consumers who are visitors to the exhibition were priced booking to show their serious interest in proposing this car.

Lexus Indonesia one of them brought the sixth generation of the ES sedan called the All-New ES and hybrid sedan and new models of their SUV, the Lexus RX SUV, in Hall 5C, ICE, BSD City."If the special color, (booking fee) USD 100 million minimum. It colors beyond black, white, and silver," said Abraham, Lexus sales.

Meanwhile, Audi also has a number of luxury models peg the cost of booking the same. Money booking This particularly applies to models of the Q7 SUV or luxury sedan A8.

"Audi Rp 50 million to Rp 100 million to a billion valuable pivot cars to the top, such as Q7, A8. But if under a billion, its booking fee to Rp 5 million," I Agam, Audi consultant.